upfront

Plural: upfronts

Adjective Satellite

• frank and honest
  • "he was upfront about his intentions"

Adj

• Honest, frank and straightforward.
• open, admitted, out
• In a forward, leading or frontward position.
• Paid in advance.

Adv

• beforehand
• As an attacker.

Noun

• A meeting of network executives with the press and major advertisers, signaling the start of advertising sales for a new season

Verb

• To bring to the fore; to place up front for consideration

Adjective

• Honest, direct, and candid in communication.

Examples

• Being UPFRONT about your Scrabble strategy rarely works, as opponents will adapt.
• He's a poor defender, so we always play him upfront.
• My commissioners pay half of the price upfront and the other half after they receive the finished product.

Anagrams of upfront