Definition of SUG

sug

Verb

  • To market a product or service by means of purported market research.

Noun

  • sugar; sweetheart (as a term of endearment)

Origin / Etymology

From the initial letters of selling under the guise of research, especially in the market industry.

Scrabble Score: 4

sug: not valid in Scrabble (US) TWL Dictionary
sug: not valid in Scrabble (MW) Merriam-Webster Dictionary
sug: valid Scrabble Word in International Collins CSW Dictionary

Words With Friends Score: 0

sug: not valid in Words With Friends