promotion

Plural: promotions

Noun

• a message issued in behalf of some product or cause or idea or person or institution
• act of raising in rank or position
• encouragement of the progress or growth or acceptance of something
• the advancement of some enterprise
• An advancement in rank or position.
• Dissemination of information in order to increase its popularity.
• An event intended to increase the reach or image of a product or brand.
• Transformation of a pawn into a piece (by reaching the opponent's back rank).
• Forward motion. (Contrast remotion.)

Examples

• I'll have to give myself a promotion!
• The price cut is serving as a promotion of the manufacturer's new beverage varieties.

Synonyms

advancement, forwarding, furtherance, packaging, promotional material, publicity

Antonyms

demotion